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Redding Police Department receives grant to prevent traffic-related deaths

REDDING, Calif. - The Redding Police Department has been awarded a $315,000 grant from the California Office of Traffic Safety (OTS) for a year-long program of special enforcements and public awareness efforts to prevent traffic related deaths and injuries. RPD says they will use the funding as part of the city’s ongoing commitment to keep our roadways safe and improve the quality of life through both enforcement and education.

After falling to a ten year low in 2010, the number of people killed on roadways has climbed nearly 17% across the state, with 3,429 fatalities in 2015. Pedestrian and bicycle fatalities account for nearly 25% of all traffic deaths, along with the growing dangers of distracting technologies and the emergence of drug-impaired driving. This grant funding will provide opportunities to combat these and other devastating problems such as speeding and crashes at intersections.

“Unsafe behaviors account for 94 percent of traffic crashes,” said OTS Director Rhonda Craft. “This grant emphasizes the two most effective ways to change behaviors – education and enforcement. The Redding Police Department, with assistance from the Office of Traffic Safety, will use these tools to help keep Redding streets safe.”

Activities that the grant will fund include:

  • Full-time DUI Officer
  • Educational presentations
  • DUI checkpoints
  • DUI saturation patrols
  • Bicycle and pedestrian safety enforcement
  • Motorcycle safety enforcement
  • Distracted driving enforcement
  • Seat belt and child safety seat enforcement
  • Speed, red light, and stop sign enforcement

While alcohol remains the worst offender for DUI crashes, The Redding Police Department supports the new effort from OTS that aims to drive awareness that “DUI Doesn’t Just Mean Booze.” Prescription medications and marijuana can also be impairing by themselves, or in combination with alcohol, and can result in a DUI arrest.

Funding for this program is from the California Office of Traffic Safety through the National Highway Traffic Safety Administration.


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